Emma Williams, Director of Public Relations – Nevada, is a seasoned communications strategist with more than a decade of experience crafting impactful public relations and community engagement campaigns. Since joining The Ferraro Group in 2018, she has led the development and execution of integrated strategies across media relations, social media, community outreach, and client communications helping organizations, businesses and individuals tell their stories in ways that matter. Read More
A proud Michigander turned Las Vegas local, Ms. Williams graduated from Central Michigan University in 2014 and has since built a diverse client portfolio spanning hospitality, healthcare, real estate, food and beverage, entertainment, and nonprofit sectors. Her work has earned national recognition, including being named a 2024 Silver Anvil Award finalist by the Public Relations Society of America (PRSA), one of the industry’s highest honors.
Ms. Williams is passionate about giving back to the community and advancing the public relations profession. She currently volunteers with the PRSA Las Vegas Valley Chapter, serving on both the Programming and Pinnacle Awards planning committees. She also contributes her time to the Las Vegas Natural History Museum’s Dinosaur Ball committee and was named a 2025 Showstopper for the American Cancer Society’s ‘Fork Cancer’ awareness and fundraising campaign. Ms. Williams is especially proud of her role in an enrollment campaign for the Young Women’s Leadership Academy of Las Vegas, supporting educational access for future female leaders.
When she’s not behind the scenes or networking at a community event, you’ll find her exploring Nevada’s landscapes, traveling, or mentoring the next generation of PR professionals, all driven by her belief in the power of authentic connection and meaningful impact.